Newsletter, 7/6/22

Sunday Night Blues and Work-Life Balance

When Sunday afternoon rolls around and instead of relishing that time with family, friends, your significant other, or beloved pets, you have these thoughts racing through your head:

“What meetings do I have tomorrow?”

“What deliverables do I owe my boss?”

“What time do I have to wake up to make that morning meeting?”

Sound familiar? You’re not alone.

What Are the Sunday [Blues] Scaries?

Do you find that as your weekends come to an end, your feelings of anxiousness start to go up? Anxiety on Sunday nights is sometimes referred to as the “Sunday Scaries.” Learn what causes Sunday anxiety and how to help it go away.

What Are Sunday [Blues] Scaries?

The Cleveland Clinic defines Sunday Scaries as “feelings of intense anxiety and dread that routinely occur every Sunday.”(1) While these feelings generally begin to appear later in the day, someone with higher levels of anxiety may start to experience them earlier, even upon waking.

Along with having anxiety on Sunday nights, someone with the Sunday Scaries might notice other symptoms as well. Symptoms of Sunday anxiety can range from increased sweating, upset stomach, headache, and trouble sleeping to more severe manifestations such as depression or even a heart attack. READ MORE

5 Strategies To Beat The Sunday Night Blues

report by the National Institute for Occupational Safety and Health (NIOSH) revealed that 40% of workers reported their job was very or extremely stressful and 25% view their jobs as the number one stressor in their lives. So, it’s not surprising that we’re seeing a phenomenon called the Sunday night blues (or Sunday scaries)— that anxiety you experience on Sunday when thinking about the impending workweek. It’s not a figment of your imagination. It’s real. According to a poll by Monster, 76% of Americans report having “really bad” Sunday night blues. Here are five strategies that will help you beat that Sunday evening anxiety so you can truly enjoy your well-earned weekend time

1. Schedule a fun activity

2. Disconnect from email

3. Plan for the week ahead

4. Employ mindfulness techniques

5. Consider a new career or job opportunity  READ MORE

How to Maintain Work-Life Balance Like a Pro

Many people think that maintaining a work-life balance is primarily based on cutting out activities from one’s schedule. Indeed, setting priorities, simplifying your schedule, and learning time management techniques are all a significant part of work-life balance, in that these steps may be required to minimize the “work” portion enough to allow the “life” component to have a balanced role.

However, even those who have a heavy amount of work requirements that cannot be eliminated can maintain a comfortable level of work-life balance—it’s an ongoing endeavor. Being busy with work and life can still include maintaining a balance.

1. Understand What Work-Life Balance Means

2. Engage in Leisure Activities

3. See Where You Can Multitask… READ MORE

Got the Sunday Blues? 7 Signs it’s Time to Leave Your Job

It’s Sunday night, but instead of getting amped to catch a new episode of Breaking Bad, you’re just feeling the impending doom of the work week to come.

Your job—the one you once saw as an exciting leg up on a promising career path—now seems like a rut that your feet are glued to, rather than a career-propelling rung into that corner office.

But with a staggering amount of employees unhappy over their current gigs—Gallup’s 2013 State of the American Workforce survey found that 70% of workers are either “not engaged” or “actively disengaged” from a job—how do you know if it’s just a bad week or a larger problem?

We spoke to career experts to help us suss out the seven surefire signs that it’s time to clean out your cubicle.

1. You’re Habitually Contracting the Sunday Blues

2. You Spend More Time Daydreaming Than Doing Your Job

3. You Just Passed the 10-Year Mark at Your Company (Without a Promotion)… READ MORE

Newsletter, 6/28/22; Live Life Your Way

How to Live Life on Your Own Terms

Some people spend much of their lives in unnecessary anguish over others’ expectations of them. Or, worse, they just let life happen to them and follow along passively. The only way you can even begin to start living life on your own terms is to recognize that it’s your life. You are the one who can make your life better, and, alternatively, you are also the one who can make your life worse. Take hold of your innate power and start living the life you want today.

1. Affirming Your Individuality

    • Recognize your freedom to choose.
    • Stand on your own two feet.
    • Assess your values.
    • Dream Big

2. Getting Your Head Right…

    • Let go of others’ expectations.
    • Understand the power of your thoughts.
    • Stop comparing.

3. Making Your Dreams a Reality

    • Set specific goals with deadlines that challenge you.[
    • Do one thing daily that moves you closer to achieving your goals.
    • Spend time with people who inspire, uplift, and value you.
    • Take chances
    • Learn from your mistakes.


How to Live Life on Your Own Terms & Never Have Regrets Again

What if you could live life on your own terms and never look back or lose direction again? It’s absolutely possible but many people get the concept of living life on your own terms wrong. Let’s fix that.

To live on your own terms is not when you’re following other people’s advice only because they’ve got more experience. But when you’re carefully calculating and strategizing and then deciding on your own.

It’s not when you’re wasting your present in regrets for the past, but focusing on action that can change the future outcome.

It’s not when you’re traveling the world thinking you’re free or independent, but using someone else’s money or help somehow. It’s when you’ve been saving for some time, and then go somewhere far away, spend at least a few weeks there, enjoy every second and every challenge on the way (there will be many if you do it right), and come back a better person. READ MORE

The truth about “living life on your own terms”

My soul made it clear: I needed to do this go-around on my own terms. Perhaps that’s you, too.

But make no mistake–living on your terms is not without “costs,” in a world where there are the consequences of judgment from others. For some people, even reading the line “I had to do it my way” will make them seethe, wondering who the hell I think I am and conjuring up all manner of Stories that I must be a selfish person who thinks only of myself.

But here’s what I know about “doing it my way”–offered for those who would also like to “do it their way”

1.) Doing it “my way” includes space for collaboration and cooperation.

2.) Some people will have their own definition of “cooperate”

3.) But–another thing I’ve learned–being disliked or called selfish will not be the worst thing in the world… READ MORE

50+ Inspirational Quotes About Living Life on Your Own Terms

These short inspirational quotes about living life on your own terms can be used on social media — Facebook, Instagram, Twitter, etc — as captions. Or they can be sent to friends via text for special inspirational messages.

“Destiny is not a matter chance, it is a matter of choice.” ~William Jennings Bryan

“Keep believing, keep achieving.” ~Various

“This is your life. Do what you love and do it often.” ~Unknown

“All our dreams can come true – if we have the courage to pursue them.” ~Walt Disney

“Say yes take risks and live life on your own terms.” ~Unknown

“There is no way everyone will approve of what you’re wearing. So just do what makes you happy.”  ~Unknown

“Life’s too short to live someone else’s.” ~Nathan W Morris

“To live is the rarest thing in the world. Most people exist, that is all.” ~Oscar Wilde

“It’s not always clear at first either. Listen to your heart.” ~Unknown

“Opportunity dances with those who are already on the dance floor.” ~H. Jackson Brown

“Why wait and let the chance pass you by more and more? Start now…” ~Unknown








Newsletter, 6/1/22

Social media and eCommerce are a match made in heaven

Marketers have been using social platforms to connect with eCommerce customers for a while now. And for a good reason — more and more internet users shop online and use social media to research brands.

Take a look at these recent stats:

  • 76.8% of global internet users purchased a product online in 2020.
  • 44.8% of global internet users use social media to search for brand-related information.
  • More than half of global internet users between the ages of 16 and 24 use social media to research brands (55.9% female users and 51% male users).

How to Sell a Product Online

Make a plan for what you’ll sell online, who you’ll sell it to, and how—using these 10 steps.

The world of e-commerce holds great promise for small businesses. In the U.S. in 2020 alone, online sales increased 44% and represented 21.3% of total retail sales for the year. Of course, the coronavirus pandemic had something to do with the jump, but these numbers had already been steadily on the rise. If you have a brick-and-mortar business that you envision bringing online or if you’re thinking of launching a product for the first time, this could be your moment… READ MORE

How to Use Social Media for Ecommerce

Most social media networks currently offer free built-in solutions for advertising, selling, and customer service — a.k.a tools that can push the needle on your sales.

In this article, we will go over all the ways you can use social media to market your eCommerce store. So, if you’re building a social media presence for your eCommerce from scratch or looking for ways to refresh your marketing strategy, you’ve found the right place!

But first, let’s get some definitions out of the way… READ MORE

What is E-Commerce?

At its core, e-commerce refers to the purchase and sale of goods and/or services via electronic channels such as the internet. E-commerce was first introduced in the 1960s via an electronic data interchange (EDI) on value-added networks (VANs). The medium grew with the increased availability of internet access and the advent of popular online sellers in the 1990s and early 2000s. Amazon began operating as a book-shipping business in Jeff Bezos’ garage in 1995. eBay, which enables consumers to sell to each other online, introduced online auctions in 1995 and exploded with the 1997 Beanie Babies frenzy.

Like any digital technology or consumer-based purchasing market, e-commerce has evolved over the years. As mobile devices became more popular, mobile commerce has become its own market. With the rise of such sites as Facebook and Pinterest, social media has become an important driver of e-commerce. As of 2014, Facebook drove 85 percent of social media-originating sales on e-commerce platform Shopify, per Paymill… READ MORE

Social Media Strategy for E-commerce: 7 of the Best Campaigns We’ve Ever Seen

Social media is a noisy marketplace.

With millions of images, articles, and videos published every day, it’s challenging for new businesses to get noticed.

And it’s only getting harder.

Today, there are currently 4.48 billion social media users around the globe. That means there’s a lot of potential to drive engagement and increase revenue.

The problem, though, is social media users don’t like being sold to. You only need to turn on the news to see the recent backlash regarding ads and sponsored posts on Facebook, among other platforms.

So, how can you design a social media strategy for e-commerce that drives more sales without being salesy… READ MORE

If you’d like to give social commerce a try, check out these guides to setting up

An Instagram Shop, Rather than directing customers to your website, Instagram Shopping allows them to select and purchase products easily from the app.

A Facebook Shop. Facebook Shops catalogs your products in collections, allowing interested customers to browse, save, share, and even buy your products within the app.

Product Pins on Pinterest. Product Pins help you get your products in front of people on Pinterest who are already looking for ideas and things to buy.


Newsletter, 5/10/22

Authority in business relates to the amount of respect that everyone has for your company, and how people view your skills.

What Is Authority and Why Does Your Business Need It?

Authority is a term that gets thrown around a lot in the business realm. Clearly, most of us understand the concept of authority in a general sense. We’re supposed to respect people with authority, but how does this relate to businesses?

Your company must have authority, but why? What does it mean, and how come it’s so important?

What is authority?

In a business sense, companies with authority are seen to be on a pedestal above the rest. These businesses know a lot about their field – they’re experts. If consumers are looking for advice, or they want to know which business to trust with their money, then they’ll look for authoritative sources.

So, in many ways, your authority is your reputation. It relates to the amount of respect that everyone has for your company, and how people view your skills. If you’re not seen to have much authority, then you’re viewed as a business that’s low down in the pecking order. READ MORE

5 Ways to Build Authority With Any Prospect

But while trust is necessary for a good working relationship, it’s not enough. You have to establish authority as well.

When you call a prospect for the first time, you probably haven’t given them any reason to care about what you’re saying. They’re thinking:

    • Who is this person?
    • Why should I believe anything they say?
    • Do they even know anything about me?

Authority is different from trust. Establishing authority requires showing that you’re a specialist in a particular subject matter or process, and possess a particular skill set that can help your prospect.

Establishing authority is also necessary to stay in control of the sales process. If you seem like a hot mess, your prospects won’t believe that you’re able to truly understand their problems, much less help them come up with a viable solution. Sales reps who convey authority come prepared to calls, think a few steps ahead, and project confidence. READ MORE

11 Psychology Tips to Get Prospects to Trust You Faster

A shifty, duplicitous salesperson is unlikely to have a successful career. Business leaders want to buy from people they trust. Sell a few bad deals, and an unsavory reputation will begin to precede you.

However, the majority of salespeople don’t fit the slimy “used car salesman” stereotype. At the beginning of a sales engagement, most get stuck in that precarious middle ground between trustworthy and downright dishonest. The buyer doesn’t have reason to mistrust the rep, but they don’t exactly have faith in the salesperson either.

To become a “trusted advisor” — as so many thought leaders advocate — a rep must first gain their prospects’ trust. While trust is an intangible and somewhat slippery metric, there are still some concrete actions salespeople can take to build rapport with buyers and win their faith faster.

Here are 11 psychology-inspired tips to help you build trust with buyers in a snap. READ MORE

7 Ways to Build Consumer Trust Naturally

Trust can’t be established quickly or through gimmicks. Companies that have lost consumer trust — you know the ones — know this all too well.

Before customers make a purchase from you, they need to be able to trust you. They need to trust that your messages are accurate, that what you’re selling matches up to what you say it is and that if anything goes wrong with the transaction, you’ll support them.

The problem is, that trust can’t be established quickly or through gimmicks; companies that have lost consumer trust know this all too well. As they try to repair their image, they realize that a handful of advertisements can’t undo the negative associations in people’s minds. Trust can’t be forced down people’s throats, and it can’t be tricked out of people.

Instead, you have to earn consumer trust naturally. But how can you do this? READ MORE

Newsletter, The Value of Mentoring

Mentoring Statistics in 2022: Everything You Need to Know

Updated for 2022: Having a mentoring relationship is often noted as being one of the most beneficial things you can do for your career and personal development. Whether you want a mentor to progress in your career or are someone who struggles with soft skills, a mentor is there to help you develop on your journey. A vast number of studies have shown that some incredible benefits come with being a mentor or being mentored, from an enhanced network and the higher possibilities of being promoted within your organization. We’re now seeing the number of people looking for a mentor rapidly increase with the number of businesses now implementing mentoring programs to improve the learning, development, and skills of their employees. With the demand for mentoring rapidly increasing and a large amount of research available, we’ve compiled the latest mentoring statistics list, some of which you probably didn’t know about… READ MORE

76% Of People Think Mentors Are Important, But Only 37% Have One

Many successful people attribute part of their professional success to having a mentor. Mentors provide a wealth of knowledge and experience to us, they guide us through challenges and increase our likelihood of success, they lift us up and take our success personally. They are invaluable.

So why do only 37% of professionals have one?

Olivet Nazarene University wondered why too. They recently surveyed 3,000 people about professional mentor-mentee relationships to see what they look like in 2019.

Here’s what they found:

  1. 76% of people think mentors are important, however, only 37% of people currently have one.
  2. Most people opt for same-sex mentors (69% women, 82% men)
  3. People with mentors are happier at their current jobs than those without.
  4. Only 14% of mentor relationships started by asking someone to be their mentor. 61% of those relationships developed naturally…  READ MORE

Data Shows Mentors are Vital to Small Business Success

A survey of more than 200 small businesses sheds light on the importance of mentorship among entrepreneurs.

Kabbage, Inc., a global financial services, technology and data platform serving small businesses, surveyed more than 200 small businesses throughout the US to understand the importance of mentorship to small business owners. The findings show:

Only 22 percent of small businesses had mentors when they started business. Another 17 percent indicated they have an advisor, which suggests a paid relationship for consulting and advice. This leaves a wide percentage of business owners, 63 percent, not pursuing professional guidance at the onset of their business.

92 percent of small businesses agree mentors have a direct impact on the growth and the survival of their business. A separate Kabbage report revealed that 84 percent of small businesses reach profitability in the first four years of their business, with 68 percent attaining profitability in the first year. The early years of any business is a crucial make-or-break period and most small businesses agree mentors are vital to success. READ MORE

10 Top Ways to Recruit Mentors Within Your Business

Recruiting mentors is one of the biggest challenges organizations face when starting a mentoring program, so here are our top 10 ideas to help you out.

How effective your mentoring program is entirely dependent on the participants you recruit. Mentoring within an organization is becoming increasingly significant with 67% of businesses reporting an increase in productivity and 55% stating an increase in profits due to mentoring programs. Starting a program within your company is the start of truly exciting times ahead and a chance for real transformation.

Over the years, mentoring has proven extremely beneficial to organizations with the benefits outweighing any costs involved. However, one of the most frequent challenges faced is actually how to recruit effective mentors within your organization. You should be considering these ideas when it comes to recruiting and retaining your mentors… READ MORE

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