3 Ways to Become a More Effective Learner

How to Learn

We may graduate from school, but we never stop learning. New jobs, new roles, and new relationships: all require the acquisition of new knowledge. To stop learning is to stop improving.

Despite its importance, so many of us develop bad habits and faulty techniques that undermine our ability to learn effectively, says Nate Kornell, an associate professor of cognitive psychology at Williams College who studies learning strategies.

Below, Kornell outlines three fundamental principles to learn by.

1. Embrace discomfort

One of the most common – and detrimental – mistakes Kornell often sees is our collective tendency to equate performance with how much we are learning.

In reality, these two metrics are often in direct opposition. Kornell offers the following example: say you’re at the gym, attempting to work out with 10-pound weights. Even a few reps are exhausting, so eventually, you swap them for 5-pound weights. Suddenly, the workout is easier. You can do more reps. You feel instantly stronger. The problem, of course, is that while the lighter weights make you feel better about your performance, the heavier ones were providing a better workout.

“The same thing happens with learning – when it’s easy, you feel like you are learning more,” says Kornell. In reality, “you actually learn more when you are struggling.”

According to Kornell, effective learning feels difficult. It’s this ability to embrace continuous discomfort that separates ultra-high achievers from everyone else. For most people, once they’re pretty good at something – be it public speaking, writing, or Excel – they become complacent and comfortable, unwilling to continue to challenge themselves. “You reach a plateau where you don’t experiment and you don’t practice new techniques because you’re satisfied,” he says. “The people who achieve the most in life are the ones that aren’t satisfied with 8 out of 10; the people who don’t stop until they are a 10 out of 10.” That requires risk-taking, uncertainty, repetition, the pursuit of criticism, and, yes, discomfort.

Learning is many things – challenging, eye-opening, exhilarating, motivating, and tiresome. It should never be a cakewalk. “If you are having too easy a time, you’re doing it wrong,” he says.

2. Stop cramming

A favorite study technique of college students everywhere, cramming – or the last-ditch effort to memorize as much information in a condensed time frame– is effective “if you want to remember something in the very short term,” says Kornell. Cram before a test, and you’ll likely remember much of the information when you sit down to write the exam. A year, week, or even day later, however? Not so much.

To acquire new knowledge with a long expiration date, it’s crucial that you space out learning events. Interestingly, it’s the act of forgetting that makes multiple, spaced-out study sessions more effective at forming long-term memories than a single marathon session.

Kornell, who has researched this topic extensively, believes that the act of forgetting information and then re-learning it, ideally multiple times, is what cements memories in the brain. The process of forgetting, and then repeatedly filling in those memory gaps, makes them stick. “You can’t add to your knowledge unless you give yourself a chance to forget,” which is why cramming produces such fleeting results.

3. Make connections

The more, the better. If you want to remember the information in a passage you are reading, root the text to as many additional contexts as possible. Pause frequently and think about how what you’re reading now relates to what you read earlier. But don’t stop there. If you really want the material to stick, make personal connections as well: relate the text to events that have happened in your own life, or the life of a friend or acquaintance. The more individual threads you can tie from the material in the book to other, independent realms of pre-existing knowledge, the more likely it is to stick around.

Admittedly, pausing every few sentences to contextualize material can be an incredibly time-consuming and mentally exhausting task. This just ties back to Kornell’s earlier point: effective learning is difficult. Because of the time commitment, he says, “it’s not a popular technique, but it really does work.”

Source: entrepreneur.com ~ By: Laura Entis – Image: Canva Pro

7 proven MLM tips to become 100% successful in network marketing

MLM tips to become 100% successful
MLM tips to become 100% successful

We have been hearing network marketing success stories for a long time. But once we’re planning to expose ourselves in network marketing, it’s an end game! We browse a lot on the internet and check various network marketing success tips made by different people.

Top 9 Network Marketing Tips On How To Network Like a Boss!

Network Marketing Tips

1. Know Your Why

This isn’t #1 out of my 9 network marketing tips for nothing…

To thrive and be successful in anything in life, you must know your “why.”

This is your driving force and motivating factor for making something happen, otherwise you won’t be bothered to get it done.

What are your reasons for considering starting an online business in network marketing? 

Is it because you are looking for financial freedom?  

Want to be able to spend more time with your kids?

Looking to travel the globe and have greater flexibility with your time?

Get super clear on what your WHY is and then commit to it 

2. Get Clear On What Need Your Product Or Service Is Fulfilling

It’s important to identify the need or want that your product or service can fulfill.

For example, by someone joining your network marketing business, you can help them address a need for additional finances.

Maybe the health and wellness products you sell can help people with their aspirations to stay healthy and look after themselves.

This is going to help you hone in on the reasoning behind everything you do and how it can impact others’ lives.

3. Identify Your Target Market

Your target audience is the people most likely to have the above need or want.

A ‘spray and pray’ approach where you sell to everyone is not going to work, period. 

As an example, my target audience is mums that are either stay-at-home or full-time employed and are looking to make an extra income and have more time with their family.

4. Decide On A Goal 

Now that you have determined your why and you have your big dream outlined, it’s time to set some short and long-term business goals that will help you reach your dream.

This is something your upline or sponsor (the person you signed up with) can help give you guidance on.

5. Be Genuine And Ethical

Out of all the network marketing tips I have to share, this is possibly the one that makes or breaks most careers in the space.

If you can show up with integrity in everything you do, be genuine, and be ethical and people will trust you!

For many years direct selling and network marketing have received a bad reputation due to reps who have used hype — and oftentimes deception — in order to get new recruits to sign on.

It’s from this behavior that many people are led to believe that MLM companies themselves encourage this behavior when in all honesty, they simply don’t!

Legitimate MLM companies like Forever Living expect you to be honest in how you deal with customers and potential recruits.

If you truly believe in a product and the benefit it can bring to a person, your genuine enthusiasm and the quality of the product will be enough to promote it.  

Avoid making any over-the-top or exaggerated or false claims and just be authentic and true to yourself!

6. Don’t Pester Your Friends and Family

The absolute last thing you want to do is piss off (excuse my terrible French) any family or friends and have them call you crazy because you won’t leave them alone.

There’s nothing wrong in sharing with them what you’re doing, but if they’re not interested, then take “no” as “no” and move the hell on.

These can often be the people who are initially very skeptical, but once they see your success they can be more open to the opportunity.

The proof is all in the pudding!

7. Sponsor, Don’t Recruit

One of the great advantages of building an MLM business is the potential to bring in new business builders and profit from the sales they make in their business.

Now you may be thinking, “isn’t that using others you selfish sod?” 

While it may seem like this, in reality, you’re being rewarded for helping others succeed.

But in order for them to truly succeed, you have to take your role as a trainer and leader seriously, not just rack up as many recruits as possible — quality over quantity!

The focus should always be on the success of those you help in the business, not solely on you.

8. Learn How To Market And Create An Action Plan & Strategy 

The best leads will always be the ones you find yourself and who are genuinely interested in your product or service.

If you’ve ever wondered how to market your network marketing business, here are a couple of ideas (that can be seen as a bunch of extra network marketing tips) below of where you can get started with network marketing online and in person.

  • Create a website: 

Take a look at the policies of the company you’re working with to see what they allow regarding websites. I have my own website as Forever Living allows us to do that, which is really helpful.

  • Build an email list: 

The first step is creating awareness and getting people to take an interest in what you have — by visiting your website, for example.

Next is to get those leads to subscribe to your email list. You can do this by getting them to sign up by offering them something for free — like what I’m offering you below:

  • Write articles or blogs:

You could either write content related to what you’re offering for other websites or for your own if you have one or are planning on creating one.

Don’t just write with a hard sell, the purpose is to offer your audience golden nuggets of information that can help or benefit them from reading it.

  • Network marketing on social media:

Just posting about what you’re offering may not garner much results from social media.

You will have to be a bit more creative and strategic to your approach. 

An example would be, if you are selling wellness products that help you lose weight, share before and after images that show results, or create videos that depict how you use a certain wellness product in the kitchen when you’re cooking.

I’ve actually written a book all about how I used social media to double my business.

  • Develop a referral program:

You will find that many people you initially talk to won’t be interested in buying right away, but they may know people who would be keen on what you’re selling.

Happy customers may want to share your product or business, so a great way to leverage this is by creating some sort of referral program which can give people incentive to refer others to you.

  • Go to events or create your own and network: 

Get out there and meet people at any different networking events that are happening in your area.

Another option is to host your own events, like a pamper and Prosecco evening where you invite people and ask them to bring a friend with them.

This is a great way to meet new people and who doesn’t love networking with some wine?!

9. Stand Out from Other Distributors

A challenging aspect of starting an online business in network marketing can be convincing prospects to buy or join with you as opposed to the other reps they may know…

How to be successful in network marketing? Well, you’re all selling the same stuff at the end of the day, so it’s incredibly important to differentiate yourself within the market.

Ultimately people will gravitate towards you for your “uniqueness” and if they feel they will get something more with you.

You want to give people a reason to choose you over any other reps.

Source: Adam Donato ~ Image: Canva Pro

The Network Marketing Business Model: Is it Right for You?

3 Different Types of Network Marketing Programs

Network marketing is a business model that relies on a network of distributors to grow a business. It typically involves using three basic types of systematic strategies to make money: lead generation, recruiting, and building and management. There are many types of network marketing, including single-tier, two-tier, and multi-level.

Single-Tier Network Marketing

With single-tier network marketing, you sign up for a company’s affiliate program to sell its products or services. You do not need to recruit other distributors, and all your pay comes from direct sales. Avon, the popular beauty company, uses single-tier networking marketing.

In some online affiliate programs, you get paid for the traffic you drive to the affiliate’s website. Pay-per-click (PPC) and pay-per-lead (PPL) affiliate programs are other examples of single-tier networking.

Two-Tier Network Marketing

Unlike single-tier network marketing, two-tier network marketing does involve some recruiting, but your pay isn’t solely dependent on it. You get paid for direct sales (or traffic you drive to a website) and for direct sales or referred traffic made by affiliates or distributors you recruit to work under you. An example of a two-tier program is Ken Envoy’s Site Sell.

Multi-Level Marketing

Multi-Level Marketing (MLM) is a distribution-based marketing network that contains two or more tiers. Two other types of network marketing strategies are marketing-driven networks and name-driven network marketing. Some MLM programs allow you to make money five or more tiers deep, so there may be incentives for recruiting. Examples of MLM businesses include LuLaRoe, Magnetic Sponsoring, and Amway.

Network Marketing as a Business Model

If you are thinking of starting a business that will rely on multi-level marketing of any kind, be sure you have a solid marketing team at the very core of your organization. The stronger your base of marketers, the better your chances for long-term success.

Not everyone who wants to sell something will be good at it, but if you have someone excited about your business who might not be a perfect fit for your sales team, find another spot for them. Marketing is critical to the success of any business, but don’t forget that sincerity and genuine enthusiasm about a company or product is a form of marketing in and of itself. If your only incentive to your sales team is money, they may cut corners or mislead others in an attempt to earn more for themselves.

You should also take the time to research your own state’s laws regarding network marketing to make sure that your business is fully compliant. Deceptive marketing practices and pyramid schemes can land you in legal trouble if you are not careful.

Hire People Excited About Your Company

Marketing is part industry-driven and part creative thinking. With network marketing, it is also about finding salespeople with enthusiasm. When you hire people who are excited about your business and product, they will share that enthusiasm with others. An enthusiastic sales force leads to more sales and recruits into your marketing network.

Source: thebalancesmb.com ~ BY: Lahle Wolfe

 

How to Succeed at Network Marketing Without Annoying Anyone

Network MarketingMulti-Level-Marketing, MLM, are all terms for a common business structure in which companies utilize a sales force made up of “Independent Distributors” to market their products. It’s a business structure that has been around for a long time and the appeal of it comes from a distributor getting residual income, having their own business, and being their own boss. In short, it’s the American dream.

Unfortunately, for most distributors, it will remain just that, a dream. In this article, we’re going to discuss the most common reasons people fail at MLM and give you suggestions on how to succeed at network marketing.

Network marketing has a bad reputation and is often referred to as a pyramid scheme. The reason for this is twofold. First, there have been some companies out there promoting real pyramid schemes disguised as multi-level-marketing companies. The other reason is the average person doesn’t really know what a pyramid scheme is.

So, just to be clear the difference between a legitimate network marketing company and a pyramid scheme is how they earn their money. Network marketing companies derive a majority of their revenue through the sale of a product or service. An (illegal) pyramid scheme gets most of its income through the fees charged to its distributors. Now, does that mean that if a company charges a fee to become a distributor is a pyramid scheme?

No, and we can think about it this way. Legitimate MLM companies use a micro franchising model in order to sell their products. And like any franchise, (McDonalds) they charge a franchising fee. Then you as the new franchisee make money by selling the company’s products, be they hamburgers, makeup or supplements.

But, unlike the McDonald’s franchise, a network marketing company allows you to find other individuals who want to sell the products and when they become a distributor (franchisee), the company rewards you by paying you a commission on their sales too.

It’s this model that benefits the company through low-cost marketing and growth, and it rewards independent distributors for their efforts in expanding the business.

So, what does a pyramid scheme look like? Well, there are variations, but the classic pyramid scheme runs like this.

  • A person recruits ten people who pay $100
  • They then instruct those ten people to recruit 10 more people to pay $100
  • The initial 10 people have just made $900 on their $100 “investment”
  • But now there are a hundred people who each have to recruit 10 others in order for them to get paid

This process repeats itself over and over until it eventually collapses under its own weight.

But, enough about pyramid schemes, let’s talk about legitimate network marketing companies and how to succeed at network marketing.

Network Marketing, Pros, and Cons

As we stated earlier, network marketing is really just a way for a company to market its products. By using independent distributors, a company’s marketing and advertising costs go way down. It also provides a way for the average person to own their own business either full or part-time. But with that said, there are both pros and cons to network marketing.

Pros:

  • Low initial investment – Most network marketing companies only cost a few hundred dollars to join. Compare that to a Domino’s pizza franchise ($25,000) Mcdonald’s ($45,000) or Burger King ($50,000), making them one of the cheapest ways to start a business.
  • Financial independence – Many people invest in becoming distributors for multi-level marketing companies because it offers them a chance to earn extra income. Whether full-time or part-time because it provides an extra income.
  • Flexibility – Network marketing allows stay-at-home moms and dads to generate an income without putting the kids in daycare. It’s also a business that can be done in your spare time, it’s not a regular 9-5 gig.
  • You can leverage your income – By recruiting others into your “downline” you’ll be paid a commission on all of their sales as well as your own.
  • It can provide “residual” income – Residual income is just income that reoccurs over and over again. By building your business and downline sufficiently, you can develop a significant amount of residual income.
  • Growth opportunities – It’s not always clear how to grow in your career at a “regular” company. In fact, for some jobs, there is no way to advance your career at all. With network marketing companies you’ll have a very clear idea on what it will take to advance up the ranks.
  • There is no cap on your income – Unlike a job, there is no upper limit to the amount of money you can make.
  • The internet has changed everything – The internet and social media have made MLM marketing much easier.

Cons:

  • Competition – Because most MLM companies only cost a few hundred dollars to join, they can be a lot of independent distributors located in any one area. This can impact sales and profitability as they are all selling the same products.
  •  It’s not a good fit for everyone – Because the barrier to entry is so low, basically anyone who pays the fee becomes a distributor. Even people who don’t have the time, temperament, or personality for network marketing can become distributors.
  • Motivation – Being a distributor is a business there is no boss telling you what to do and when to do it. You need to be a self-starter.
  • It takes time – As stated earlier, multi-level marketing is a business. And it’s also one that you are starting from scratch. Don’t expect to make a lot of money right away. It is normal for the average distributor to go two years without making any significant money.
  • There is a lot of rejection involved – Many people will tell you “no” when you first start network marketing. That negative response is going to continue on and on… and on. The average person who is first getting started with this challenge may have a conversion rate of 1%. That means out of 100 people who are approached for a sale, 99 of them are going to turn the opportunity down. For those who get discouraged by such negativity, the rejection can cause a good network marketing opportunity to go away.
  • High turnover rate – A lot of network marketers simply quit. They might move to a different company or product, or they might just stop with MLM businesses completely. That’s a problem for you because the most profitable way to operate an MLM is through recruiting other people into your downline. If those people quit, then you won’t be getting residual income from commissions on their sales.
  • Constant recruiting – As a result of the high turnover rate, you’ll find yourself back out into the field spending more time recruiting people. This can also interfere with friendships and family relations if you are looking to those groups for your recruits.

Steps to Success

Despite what your company tells you, building a list of people in your warm market isn’t the best way to start out. When you look at the top performers, they have very few people that were on their original list in the business. Now, I’m not saying it’s wrong to let your friends and family know what you’re doing, but most of your warm market will only join after they see you succeed. So, the bottom line is to go ahead and let your warm market know what you’re doing, but if they say no, let it go.

  1. Target your market – Some companies call this “pre-qualifying” a prospect. You must understand who the person is that would be interested in your product or opportunity. What are your customers’ wants and desires? Only then can you tailor your marketing efforts to that portion of the population that is most likely to buy.
  2. Focus on gaining customer-first – People are naturally skeptical of “money-making” opportunities, so don’t focus all your energy in recruiting your downline. Instead, focus most of your efforts on recruiting customers. Once someone is a customer, they are going to be much more receptive to joining your downline.
  3. Don’t convince anyone to join your downline – This is why we concentrate on generating customers first. You will have already narrowed down your target market to people who have used and know the benefits of the products. Then you can offer them the opportunity. But, never convince, cajole or hound people to join your business, they won’t do well anyway.
  4. Be genuine and ethical – This is where network marketers can give the entire industry a bad name. Don’t come off as the clichéd “used car salesman” anxious to close the sale. This is a “people” business, your prospects are going into business with YOU, not your company. By the same token, be careful when marketing your products or services. Over-hyping or exaggerating the benefits of your products or services is a sure way to set people up for failure.
  5. Separate yourself from all the other distributors – This is one of the inherent issues with network marketing. You are just one of the thousands of distributors offering the exact same products at the exact same prices. You need to set yourself apart from everyone else and give the potential customer a reason to buy from you. Check out the resource section below for some great suggestions on how to do that.
  6. Have a system – If you really want to succeed at network marketing, then having a system in place is critical. Marketing to customers and prospecting for recruits takes a lot of time and effort. By putting a system in place you can; target your marketing efforts to those looking for your products, set yourself apart from other distributors, add value to the consumer giving them a reason to buy from you and finally to automatically follow up with the customer to build a relationship and for re-orders.

Internet Marketing

It happens to every network marketer, you run through your warm market and then hit the internet. But how do you use the internet?

Here’s how it goes for most people. They get on all of their social media accounts and post a link to their generic company website. Some people even join groups whose members would have an interest in the products. For example, if you’re selling weight loss supplements, there are a ton of groups out there talking about weight loss. And while there’s nothing wrong with doing either of these things, I have never seen them generate any substantial business for network markers. So, what should you do? CONTENT MARKETING. 

Virtually no one clicks on a random link to a website that’s trying to sell them something. If they want to buy your product, they will do a Google search and find it themselves. But, that’s a problem. You see, most company websites are identical. Google doesn’t like that because all the content is the same. So, Google will only index one site, ignoring all the rest. Using content marketing will not only help in getting you ranked in Google, but it will also help to set you apart from the thousands of other distributors out there.

  1. Start by making a simple website of your own. There are a lot of companies that have a very simple drag and drop systems for building websites, including, [WordPress], Wix, and Weebly. Be careful, don’t make your website another advertisement for your MLM. It needs to be an informational site that provides valuable information to the people who visit. Once they are there, you can have a products page.
  2. Start creating valuable content with a blog. Again, this is not to be content-focused on your products or company, instead focus on creating content that would be helpful to readers. For example, “Tips on Starting an Exercise Routine for the Procrastinator” or “10 Tasty Snacks that Won’t Ruin Your Diet”.
  3. Post all of this valuable content to your social media accounts and in the various weight loss groups, you joined. Always have a “For More Information” link that goes to your website. This increases your profile and credibility within the community. People will only buy from those they trust, and you are building trust.
  4. Once someone visits your site you want to be able to collect their information so that you can continue to communicate with them. The easiest way to do this is by using a lead capture system or landing page.
  5. Generate additional streams of income by incorporating affiliate marketing into your website. Not everyone who visits your website will be interested in your products or opportunity, but that doesn’t mean you can’t profit from them. Affiliate marketing is a great add-on to any network marketing business. It allows you to sell other people’s products and services without having to stock, ship or service them.

Conclusion

Network marketing can be a fun and profitable business for the average person looking to earn some money. With a low initial cost, network marketing puts business ownership within the reach of almost everyone. The downsides are that you will run through your warm market fairly quickly and that the products you sell are exactly the same as every other distributor. However, you can overcome this by setting yourself apart from other distributors, providing more value to the consumer, and developing relationships within the online communities you associate with. Remember, if you can help people out with valuable information, they are more likely to trust you and become customers. And satisfied customers are more likely to become partners, so concentrate first on getting and maintaining customers and your downline will follow.

Resources

You can get a copy of our latest book “The Complete Internet Marketing Strategy” for free by clicking on the link below. After you get the book, take a look at our videos explaining the automated supplement marketing system. It was designed for Herbalife distributors, but can be modified for use in ANY network marketing business. It is designed to target consumers that are already searching for the products you have. Then offering the customer more value than other distributors makes you stand out and gives them a reason to buy from you. Finally, it automatically follows up with them for re-orders, offers on other products, and downline recruitment.

Source: onlinebizfacts.com ~ By David Carpenter ~ Image: Canva Pro

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